Context
Brands with physical products need to show form, scale, materiality and use before someone can make a decision. Malla Estudio expands the traditional catalog with richer visual tools.
What I did
- 01 Designed and developed the digital presence for Malla Estudio.
- 02 Created a product visualization system based on 3D and augmented reality.
- 03 Built interactive pages to present products with more clarity, scale and context.
- 04 Defined the experience direction between visual design, web navigation and commercial storytelling.
- 05 Prepared the platform to scale into future catalogs, clients and product experiences.
Result / value
A project that shows how a brand can present physical pieces with more context, better visual clarity and a more useful digital experience for buyers, interior designers or studios.
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